Customer Data Analysis
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Usability – A Sign of Business Maturity
Just about everybody is familiar with Facebook these days, prior to their IPO last year, Mark Zuckerberg announced that their company would stay cutting edge by moving fast and breaking things. This is a concept that the company would fearlessly break new territory than settle in the dust. However as time moves on, Facebook is
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Decreasing the Knowledge Gap
One of the considerations in interface design is that not only do you have to acknowledge that you are not the user, but that your users will all come from unique background experiences. During life our quest for knowledge takes us from zero at birth, and many strive for that unobtainable ‘all knowing’ status. Our
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Jennifer Bruner Aid Fundraiser – This Sunday Aug 4th
I am holding a fundraiser for a South Florida Hero named Jennifer Bruner. On July 4th Jennifer Bruner shielded a 3 year old girl from being hit by a renegade firework. She sustained injuries that resulted in her going to the emergency room from her heroic action. Jennifer Bruner Aid is a fundraiser to raise
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A Real Life Hero
A friend of mine told me he feels like often times he lacks the satisfaction of making a difference. Some people have the desire to make the world a better place, yet doesn’t see the impact of the change that they bring. Are you looking to make a difference today? Over the 4th of July
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Using a Narrative Story in User Centered Design
Part of the process of creating an easy to use application is sharing vision in a Narrative Story. This entails creating user empathy and explains what issue or pain point is going to be addressed by the software feature. These stories should use the information collected by the same Contextual Inquiry process performed at customer visits
